Founded 2023 · Edmonton, AB

CONVERSION
OBSESSION
SINCE DAY ONE

We're performance marketers for Alberta. We don't do brand awareness or engagement theatre. We optimize funnels. Test variations. Cut waste. Grow revenue.

Founded 2023. Obsessed with conversion. Located Edmonton, AB.

TIMELINE
.2023
FOUNDING
Convertmaxmarket Inc. launched · Edmonton, AB
.Q1
FIRST 10 CLIENTS
Alberta e-commerce & SaaS audits complete
.Q3
200+ TESTS RUN
$2.8M in ad spend recovered for clients
.NOW
50+ CLIENTS
312% avg conversion lift across portfolio
.cro .ab .2023
OUR STORY

Built by marketers who got tired of vanity metrics.

Convertmaxmarket Inc. started in 2023 when our founders—conversion specialists from Calgary and Edmonton—realized most marketing agencies measure the wrong things. They report on traffic volume, ad spend, and click-through rates while clients' conversion rates stay flat. We decided to build something different: a performance marketing shop that only touches what moves the needle.

Since launch, we've audited 40+ Alberta businesses, run 200+ multivariate tests, and helped clients recover $2.8M in annual ad spend waste. We work with e-commerce brands, SaaS companies, agencies, and B2B services across Canada—but we know Alberta's market inside out.

.2023 .cro .ab · Convertmaxmarket Inc. | VAT: 739401826 RT 0001
METRICS
40+ Alberta businesses audited
200+ multivariate tests run
$2.8M client ad spend optimized
312% average conversion lift
VALUES

Four principles. Zero compromise.

Everything we do comes back to these core commitments.

📊

Measurement Over Opinion

Every decision backed by data. Every claim tied to a number. Hunches don't convert.

⚙️

Optimization as Default

First version is never the best version. We iterate, test, and refine until the funnel sings.

💎

Ruthless ROI Focus

We measure success by conversions and revenue. Impressions and likes are noise.

🇨🇦

Alberta-First Expertise

We understand your market. Local economy. Local competition. Local customer behavior.

THE TEAM

Conversion specialists. No generalists.

Every person on this team specializes in one thing: making your funnel perform better than it did yesterday.

RM

Rob Mackenzie

Founder & Head of CRO

10 years in conversion optimization. Specializes in e-commerce funnel audits and landing page testing. Based in Edmonton.

SO

Sarah Okonkwo

Founder & Head of Ad Tech

Digital strategist with 9 years in performance advertising. Expert in ad spend allocation and multivariate testing. Based in Calgary.

JL

James Larson

Senior CRO Analyst

Specializes in funnel mapping and conversion leak identification. Has audited 35+ Alberta funnels. Edmonton-based.

PS

Priya Sharma

Testing & Optimization Specialist

Runs multivariate experiments and interprets statistical significance. 6 years in conversion testing. Calgary-based.

METHOD
CONVERSION FUNNEL · TEST RESULT
VISITORS
100%
PRODUCT PAGE
74%
ADD TO CART
52%
CHECKOUT
33%
PURCHASE
18%
↑ AFTER OPTIMIZATION · +312% LIFT

Proprietary testing methodology. Built for Alberta.

Our testing framework goes beyond standard A/B splits. We map every friction point in your funnel, quantify its revenue impact, and run structured multivariate experiments with statistical rigor.

Every test hypothesis is grounded in behavioral data—heatmaps, session recordings, and exit surveys—so we're not guessing. We're eliminating known conversion blockers.

Results are tracked in real-time dashboards. No black boxes. No waiting for monthly reports. You see exactly what we see, exactly when we see it.

See Our Process

"Convertmaxmarket's team came in, audited our funnel, found the issue (cart abandonment was 67%), and tested three variations. The winner reduced abandonment to 41%. Game changer for our Edmonton store."

Rebecca Torres
Ops Manager · Homestead Supplies

Let's talk about your funnel.

No pitch deck. No generic audit. Just a straight conversation about where your conversions are leaking and how to fix it.

0% AVG LIFT
Disclaimer: The information on this website is for informational purposes only and does not constitute financial advice. Past performance is not indicative of future results. Convertmaxmarket Inc. is not authorised to provide financial advice. Always seek independent financial advice from a qualified professional before making any investment or financial decisions.
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